The web page mainly introduces the relevant situation of Rockwell Automation's upcoming appearance at the 7th China International Import Expo. The specific contents are as follows: 1. **Exhibition Information** - As one of the global leading enterprises in industrial automation and other fields, Rockwell Automation will appear at the booth B3 - 04 in Hall 4.1 of the Technical Equipment Exhibition Area at the 7th CIIE. This is its fourth consecutive year of participation. 2. **Purposes of Participation** - To present more vividly and comprehensively its thoughts and applications in digital intelligence innovation, net-zero value, and cross-border ecology, and to share with ecological partners from all walks of life insights and innovative solutions around industrial upgrading and sustainable development. - Relying on its own advantages, it deepens the internal and external horizontal integration capabilities, grasps industry trends, broadens the cooperation platform, empowers the high-quality development of China's manufacturing industry, accelerates the rise of new quality productive forces, and promotes the sustainable development of the industry and green sustainable development. 3. **The Significance of the CIIE** - The CIIE is an important window "linking" the domestic and international dual circulations. It provides a platform for Rockwell Automation to assist domestic enterprises in promoting the digital intelligence upgrading of the industry and green sustainable development. At the same time, it can gather more ecological partners, explore new blue oceans for the transformation and upgrading of the manufacturing industry, solve industrial and social problems, and empower the sustainable development of human society. 4. **Exhibition Initiatives** - **Goals and Directions**: With the long-term goal of "linking the future and empowering the sustainable development of human society", relying on the integration of technological innovation and cross-border ecological cooperation, it gathers and links the resources and advantages of the entire industrial chain to stimulate the vitality of new quality productive forces. - **Technological Applications**: Starting from the three engines of digital intelligence innovation, net-zero value, and cross-border ecology, it unleashes the potential of technologies such as AI, digital twins, and edge computing, covers the entire production life cycle management, and through practices such as the Climate Beacon Initiative, net-zero supply chain, green smart park construction, and environmental governance, helps enterprises create value. - **Cooperation Activities**: It further advances the process of cross-border ecological cooperation. During the CIIE, it will join hands with ecological partners to hold a series of cross-border alliance, signing, and forum activities, implant the concept of sustainable development into the industrial chain, provide an engine for domestic partners' cross-border upgrading and blue ocean exploration, solve the dual challenges of the industry and society, and push society towards a green and sustainable future. 5. **Company Profile** - **Global Situation**: Rockwell Automation has a history of 120 years, with its headquarters in Milwaukee, Wisconsin, USA. It has approximately 29,000 employees and its business covers more than 100 countries and regions. - **Chinese Situation**: In China, it has 28 sales institutions, a software development center in Dalian, OEM application development centers in Shenzhen, Shanghai, and Tianjin, an engineering center in Xi'an, and 2 production bases, with more than 2,000 employees. It cooperates with 11 authorized channel partners in China and more than 40 key universities to provide products, solutions, service support, and technical training for the manufacturing industry, implement the SEEE sustainable development concept in intelligent manufacturing, and rely on the IT/OT integrated and innovative interconnected enterprise solution to promote the sustainable development of Chinese society.
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